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Discover our research papers that delve into emerging sectors with the collaborative support of industry experts.

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An in-depth investigation into the technological advancements that are preventing climate change.

Globally we must embrace ground-breaking technologies and this paper addresses the how and the why, with first-hand insight from industry experts.

Manufacturing is Coming Home

Alongside in-depth research, this research brings together expert insight and predictions to determine the future of the market.

The Changing Face of Crisis Comms: a Covid-19 Retrospective

This research includes ten accounts from comms professionals, some of which are IABC board members and others are from our wider network. The report reviews their crisis comms strategies, the mediums and messaging used and delves into the challenges faced throughout the global pandemic.

Investigating the Core Challenges faced in B2B Technology Adoption

This report outlines the key marketing challenges faced by B2B technology companies, investigating the buyer challenges and the main factors affecting adoption.